Exterior Design Story 

With the all-new Optima we challenged ourselves to design a vehicle that takes a category and flips it on its head. It is completely designed and engineered from the ground up, creating a brand new addiction to Kia's evolving model line-up. Read More...

The all-new Optima's interior was inspired by an aircraft cockpit theme, designed to create a "totally engaged" driving experience. Read More...

Colour and Trim

The all-new Optima's colours and materials were designed with the goal of creating "smart mobility beyond simple transportation". This philosophy led to the beautiful design features found in the interior and exterior of the Optima. Read More...

Optima Performance

Available twin-scroll turbocharger and intercooler boosts horsepower to an impressive 274 horsepower (+54 horsepower greater than the Buick Regal Turbo) and 269 lb.ft of torque (also greater than the 2011 Buick Regal Turbo) while at the same time achieving outstanding 9.2L/100km city and 5.8L/100km highway (...also better than the 2011 Buick Regal Turbo). Twin-scroll technology is a more advanced turbo design that reduces 'turbo-lag' associated with traditional turbochargers, while at the same time boosting peak performance. Read More...

Optima Safety

How do you make an airbag-equipped mid-size sedan safer? You add even more, of course. Our engineers continuously look for undiscovered impact zones and additional situational impact severity. As a result, we developed additional airbag deployment zones throughout the all-new Optima. Read More...